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Profit oriented mission statement... "All your backbreaking effort, strategies, plans, systems, products and services, marketing campaigns, yes everything is intended to bring you as owner/director/manager one benefit – a profit! "Not even your well-written mission statement is your ultimate business objective (“…we strive to provide our customers with high quality… so that they may enjoy…”). "You have designed your mission statement to tell yourself (and your employees) how you would make a profit – whether you did it consciously or unconsciously!" - Michiel Jonker Message: This cartoon illustrates how a company's mission statement can make the difference between profitability and bankruptcy... A mission statement is important. A mission statement, and quality of services or products, should eventually boost a company's profits or the company will go out of business. Eventually, a mission statement should deliver a profit; therefore, a company's mission should be energized by passion! Read more about your mission statement in your business plan. Read more about the shortest business mission statement. Read more about business objectives. If you cannot open the full image: Please check your pop-up and firewall settings - these settings might prevent your browser from opening the full image. Type: JPG
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